What are you looking for?

This depends on your individual business circumstances of course, however, Pay Per Click (PPC) advertising should work for almost every industry or business sector. If you offer products or services that people are likely to search for, then PPC will be right for your business in some shape or form.

Once the campaign is setup and ready to go, it will need to go through a review process which shouldn’t take more than an hour. Once it has passed the review process, the campaign will be live and you will start driving traffic to your website. We will be able to tell within the first week whether or not the campaign is working for you.

Your Return On Investment (ROI) can be measured by the metrics we set out to track at the beginning of the campaign. If you are an eCommerce retailer, it is quite easy to analyse the advertising spend versus the revenue achieved through PPC to calculate your ROI. If you are a service provider, we can discuss with you how much an enquiry is worth to your business and the rate at which leads are converted to sales and then we have a benchmark to work towards. We can report on the number of enquiries and the amount spent on advertising to work out your cost per enquiry and cost per sale so you have a better understanding of your ROI.

PPC advertising is an effective way of driving traffic to your website instantly. Organic search can take some time and is a longer-term search strategy, so if you want to start generating more website traffic and leads quickly, then paying for a search engine advert through PPC is the best way to achieve this.

This is a question we have heard many times before. If you have tried PPC before and it didn’t work then it is most likely that there was a problem with the way the campaign was set up; either the keywords you were targeting weren’t quite right or your campaign didn’t have the correct structure. We can analyse the data from your previous campaign and highlight why your old campaign didn’t work, as well as making suggestions on how we would set up your new campaign, should you want to try it again.

As standard, we report on the monthly activity of your campaign which includes the number of clicks, the cost per click, the average position, the click through rate and the cost per enquiry. We can however tailor the report to your specific circumstances to ensure that we are providing feedback on the key statistics that matter to you most.

Outsourcing social media management is an effective and efficient way of growing your online presence if you simply don’t have the time to do it yourself or you are unsure where to start. Having your social media managed externally gives you more time to engage with customers face-to-face and build stronger relationships in person that will translate onto the online world.

Your social media strategy will include a clear, organised breakdown of each post or post category that is tailored to each social media platform your business uses. This breakdown will show each individual post, the contents of the post and the time it will be published. Images and digital graphics play a huge part online, therefore, your strategy will include an image template so all of your images feature your company branding. If you have photographs or images you would like to use we will ensure these are included within your strategy.

Absolutely, we are more than happy to get you up and running if you are unsure or simply don’t have the time to set them up yourself. As part of the consultation stage, we will discuss which platforms you should be on and how they will be set up.

To create your social media strategy, it’s important we understand what you wish to achieve from using social media. Whether it be an increase in sales, enquiries or website traffic, we can use this information and tailor it around the content we create.

Yes, this can be discussed and agreed upon during the consultation process, as most posts will not require a paid marketing budget. If you want to reach a wider audience through paid advertising, we can set this up and discuss a recommended budget with you.

Of course, you have the absolute freedom to contribute yourself and add anything as you go along that you want your customers to know about.